On Monday, US President Donald Trump signed into law the 'Take It Down Act,' a significant piece of federal legislation designed to combat the distribution of explicit images without the subject's consent. The law specifically addresses both traditional forms of non-consensual image sharing, commonly referred to as 'revenge porn,' and the emerging threat posed by artificial intelligence-generated images, known as deepfakes. The act, also referred to as the 'DEEPFAKES Accountability Act,' makes it a federal crime to share or distribute explicit images of individuals without their permission, regardless of whether the images are real or artificially created. The legislation has received support from First Lady Melania Trump and is intended to provide legal recourse for victims and deter the creation and dissemination of such content. The passage of this law reflects growing concerns about privacy, digital safety, and the potential for AI technologies to be misused in ways that harm individuals' reputations and well-being. The act also establishes penalties for violators and outlines procedures for victims to request the removal of such content from online platforms.